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I’M JERESHIA HAWK

I’m here to help you realign your business to support the life you desire rather than dictating your life altogether.

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Many of us, myself included, made a choice at some point to sacrifice and abandon parts of ourselves in order to make more money.

To have more security.

To provide a new reality for ourselves and our families.

But the truth is, most of the business owners I work with have REACHED success. But they never stopped sacrificing.

There’s another way, and I’m here to help you find yours. Because finding MY WAY toward success with significance instead of striving and sacrifice changed every ounce of my being.

It’s a WHOLE STORY, so let’s get into it.

I’M NOT LIKE MOST COACHES YOU KNOW

I wasn’t an accidental entrepreneur, but my success was engineered.

My journey to multi-7-figure coach flew by in a cloud of dust (okay, maybe a cloud of DOLLARS).

I went from…Transmission Pipeline Engineer to Multi-6-Figure Coach to Multi-7-Figure Coach to Recovering Workaholic to Peaceful CEO

While it all happened VERY quickly, the journey wasn’t quite as tidy as that little timeline graphic would make it seem.

From the outside, my rise to 7-figures looked like my success story…

And, honestly? It WAS a damn success story.

Making 7-figures a year, multiple years in a row, just a few years into business as a Black woman was something that changed my life. It broke generational patterns that had been in my family for years. I was able to create more ease for my family by supporting them in ways that felt meaningful. I bought my first home, then my second — just blocks away from the beach in one of the most expensive zip codes in the country.

My entire lifestyle shifted. My diet changed to organic, pasture-raised, and grass-fed. Vacations stopped being an occasional escape and became a natural part of my way of life. I could even fly my whole family out for Christmas. Think Home Alone, but make it Black. It was that level of magic. 

Success didn’t just give me money, it gave me choices that so many people only dream of having.

But also, I became the accidental breadwinner for my family. I carried the weight of making more while also navigating the pressure of not wanting to lose it all.

Hustling. Overextending. Grinding. And look, that approach worked.

Because best believe I know that money matters.

That is, until you make enough of it to uncover your true priorities. I took a planned sabbatical in 2023, and everything changed.

Divorce, descaling my business, and my decision to pause.

It’s seen as unattainable in the entrepreneurial space to take a planned break. And when I say I planned to take this sabbatical, that’s not a PR-generated statement. Most business owners go until they can’t and they’re forced to take a break.

But back in 2019, I was inspired by a couple I met in Bali to take a sabbatical of my own in Year 7 of my business.

To prepare for this sabbatical, I did the only thing my engineer brain knew how to do. I took months and months prior to my break to test every department of the business at scale to make sure it wouldn’t just survive in my time away. My goal wasn’t for the business to grow exponentially in my absence. I wanted it to stay steady and sustainable, making sure there was something solid for me to return to with everything running smoothly.

It worked.

My team executed a launch entirely without me to the tune of $260k cash collected.

My support coaches handled my clients beautifully without me while maintaining client satisfaction.

My marketing still ran.

But through all of that, I stepped into my sabbatical and realized I no longer wanted to build the business that made me millions. It was like I said, “Okay, I’ll take a break before I’m forced to.” And God said, “Okay, BET — testing all departments? We’ll test all of your emotional departments, too, then.”

My sabbatical included

  • An amicable divorce

  • The death of my father

  • Self rediscovery and realignment

And the decision to descale my business entirely to support my life instead of perpetuating a system of scaling just to prove that I could.

I didn’t want more money for the sake of it anymore. I wanted to scale with SIGNIFICANCE.

I’m no longer building the business that made me millions.

Nah, I didn’t quit like so many entrepreneurs do when they realize what they built isn’t quite sustainable. I simply took a step back, decided what it is that I DO want, and vowed to build it better for this next season of life.

When I say my business wasn’t “sustainable,” I’m not saying it wasn’t WORKING. That’s the thing. It completely WAS WORKING. And sometimes that’s the hardest time to STILL choose something different, even if it has the potential to be better.

It was working in a way that required me to be at the mercy of the business instead of the business helping me say “Lord, have mercy” about how much I love my damn LIFE.

So, I went at my business with an entirely new Owner’s Intent:

Building the business with babies in mind.

I want a family.

I want a rich life with deep and satisfying relationships.

I want my health to be a priority.

I want hobbies that aren’t monetized.

And I want to live my purpose without self-abandon, knowing it pours into others and fills me up without requiring me to sacrifice absolutely everything else on the way to success.

 

So, I shifted my business to a primarily 1:1 coaching model, decommissioned my group programs for the time being, and focused entirely on aligning every aspect of the business with that Owner’s Intent I set in place.

And again? It worked. Of course it did.

Because when you develop a filter for your business that’s true to what you want for your life, it becomes a lot easier to experience not just any success, but success with significance.

The real flex?

My business now supports my life rather than dictating it.

And I know it’s possible for you, too.

in 2018:

  • Fast success

  • Hustling

  • Nonstop

  • Launching

  • Endless scalability

  • Lots of calendar demands

  • “How can I make more money?”

  • “How much more can I make?”

  • Pushing for more and more growth

in 2024:

  • Financially secure

  • Honoring my capacity

  • Building with babies in mind

  • Steady

  • Strategic scalability

  • Space and downtime

  • “How do I want to make money?”

  • “How much is enough for me?”

  • Focusing on deep meaning and satisfaction

WHAT DOES “SIGNIFICANCE” MEAN FOR YOU?

You know how to sacrifice, but you’re not willing to take that route anymore

I know you’ve seen “success.”

You know how to create output.

You know how to do the damn thing.

But now you’re looking for a way to get to BETTER without the only lever you know how to pull being MORE.

You want more “ease” in your business.

I’m not talking about that “laptop lifestyle” crap (because the Macbook’s overheating in the sun anyway).

I’m talking about less pressure, less cognitive load created by your business, and more space and possibility for the life you want to live along the way.

If that sounds like you, I’d love to work together to make it happen.